Social media marketing is all the buzz now days. Small businesses, start ups and professionals are all jumping in together to get most benefits out of this new way of communication. However, most of them get soon tired and bored of it. You will often hear them complain that they didn't get any response from social groups they were posting. Why?
Because using everything that is labeled as social media is not marketing. This is not how smart businesses should approach their clients. This is actually spam to force your messages upon people who may not be willing or even considering for such a thing.
Social media marketing needs a strategy just like your other marketing campaigns. You need to find out what venues are good for your business. Identify your target markets and analyze what social web platforms your target audience is using. Focus on achieving your goals. Make good impression on people you interact with on social platforms. Instead of chasing every one else in a race to be the most influential on the social web, consider your goals and stay focused on achieving your goals. Be polite and kind and do not get involved into flame wars. Get yourself a logo design and a web design before even considering social media marketing. Redirect interactions to your website. Use your logo to create awareness about your brand, products or services and your business on the social networks.
No comments:
Post a Comment